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Northflow: A Content Management Tool Built For Podcasters w/ Northflow Co-Founders Fran and Taly Melo

April 21, 2025
Podcast thumbnail featuring Fran Melo on the left and Taly Melo with long dark hair on the right, both facing forward and smiling slightly. Bold text in the center reads 'Fix Your Broken Content Creation Workflow' in white and navy blue. Background includes a navy blue triangle with digital icons and a beige outer backdrop. They are the founders of Northflow

In this episode, Eric is joined by Fran and Taly Melo—co-founders of Northflow, a project management platform designed specifically for podcasters and content teams.

They break down why traditional tools like Trello, Notion, and Asana often fail creative workflows. Northflow steps in as a centralized space for managing podcast pre-production from start to finish.

Taly shares how her love for podcasts sparked the idea. Fran walks us through the product journey, from early user interviews to live beta testing with podcast agencies.

They explain how Northflow cuts through tool fatigue, simplifies team collaboration, and helps creators stay organized without feeling overwhelmed.

Fran and Taly also dive into their experience launching a bootstrapped SaaS while raising a family, and how feedback from real podcast professionals continues to shape the tool’s evolution.

This Podcast Is Sponsored By Riverside.fm

  •  Record remote podcasts in 4K video
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  •  Use code CLIPPED at checkout to get 20% off at Riverside.fm

What You’ll Learn About Northflow

  • Why they built a platform just for podcasters

  • How it streamlines messy content workflows

  • Key features for guest management and content planning

  • What makes it different from Trello, ClickUp, and Notion

  • How they’re using AI and automation to speed up production

  • Their vision for an end-to-end system: from pre-production to distribution

Try Northflow For Free:

Northflow is free to try and currently invite-only. If you’re running a podcast or agency, head to northflow.io and request access. The team is actively onboarding users and building the product in real-time based on feedback.

Connect with Northflow:

Website: northflow.io
Instagram: @gonorthflow

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